HEARTH
Development Proposal
Development Proposal

Homes,
not units.

A mixed-income community on the old rail yard.

840
Homes
45%
Headline metric
Housing authority
Prepared for
01 / 20
The problem

We build units and call them homes — and wonder why the community never forms.

affordable housing teams feel it every week: the status quo scales cost, not outcomes. There is no clean upgrade path — only rip-and-replace.

02 / 20
Market
01
840
Homes
02
45%
Below market
03
$310M
Development cost

Bottom-up, the reachable market clears a nine-figure ceiling before expansion.

03 / 20
[ FULL-BLEED · affordable housing hero image ]

Everyone
fits.

04 / 20
How it works
STEP 01
Connect
Map the whole affordable housing surface in under an hour. No migration.
→
STEP 02
HEARTH core
Golden paths become policy, enforced at runtime.
→
STEP 03
Deliver
Teams self-serve safely with audit and rollback for free.
05 / 20
The product

One surface your whole housing authority lives in.

01
Live graph
Every dependency, owner, and cost in real time.
02
Policy-as-code
Guardrails that block bad changes automatically.
03
Attribution
Every dollar tied to a team and a decision.
[ product UI screenshot ]
06 / 20
Traction

Homes, last 8 quarters

45%
+258% YoY
25
50
75
100
110
130
158
189
225
269
304
357
Q3·24Q4·24Q1·25Q2·25Q3·25Q4·25Q1·26Q2·26
07 / 20
Why now

Three forces converging

01
01

Demand

affordable housing budgets are shifting from headcount to platform.

02
02

Technology

The primitives finally exist to do this at the edge.

03
03

Distribution

A bottom-up motion the incumbents can’t run.

08 / 20
Adoption

Active accounts

M1M3M6M9M12M15M18
actualguide
09 / 20
Landscape
HEARTH
Legacy A
Point tool B
DIY
Breadth → ↑ Depth
10 / 20
Two
Part Two

The community.

Unit mix, amenities, and financing.

11 / 20
Detail

Unit economics

This yearLast yearYoY
Revenue357269+36%
Gross margin78%71%+7 pts
Net retention134%119%+15 pts
Payback11 mo17 mo−6 mo
12 / 20
Where it goes

Use of funds

01
Engineering & product50%
02
Go-to-market30%
03
Operations & reserve20%
13 / 20
Cohorts

Retention by cohort

M0
M3
M6
M9
M12
Jan
100
88
79
72
68
Apr
100
90
82
76
—
Jul
100
91
85
—
—
Oct
100
93
—
—
—
LOWHIGH
14 / 20
Roadmap

The next 18 months

Now → Q2
Land
Own the affordable housing beachhead with a self-serve motion.
Q3 → Q4
Expand
Enterprise controls, SSO, and the partner program.
2027
Platform
Open the API and the marketplace.
15 / 20
“
In their words

“This is what mixed-income should mean.”

Authority staff
Review panel
16 / 20
Revenue mix

Where the money comes from

0100%
50%
30%
20%
Platform 50%
Services 30%
Marketplace 20%
17 / 20
Team

Built by operators

[ photo ]
Authority staff
Co-founder & CEO
[ photo ]
A. Rivera
Co-founder & CTO
[ photo ]
M. Osei
VP Product
[ photo ]
L. Chen
VP Revenue
18 / 20
In one number
45%

of homes priced below market, with a permanent affordability covenant.

19 / 20
HEARTH

Homes, not units.

hearth.housing.gov
[ QR ]
20 / 20