Maya Reyes

Senior Product Designer

Profile

Product designer with 9 years shipping B2B and consumer tools. I turn ambiguous problems into shipped, measurable interfaces — most recently cutting onboarding drop-off 38% at Fielda.

Experience

Senior Product Designer2022 — Present
Fielda · Portland, OR
  • Led redesign of the field-inspection flow used by 40k technicians; onboarding drop-off fell 38%.
  • Built and documented the Fielda design system (68 components), halving design-to-dev handoff.
  • Ran quarterly research cycles; 120+ interviews synthesized into the 2024 roadmap.
Product Designer2019 — 2022
Northbeam Health · Seattle, WA
  • Designed scheduling and intake for a telehealth platform serving 900 clinics.
  • Shipped an accessibility overhaul to WCAG 2.1 AA; core-flow support tickets down 27%.
  • Paired with PM on pricing experiments that lifted trial conversion 14%.
UX Designer2017 — 2019
Studio Marrow · Portland, OR
  • Client work across fintech, logistics and civic tech; 14 projects from discovery to delivery.
  • Introduced a usability-testing practice, retained by 6 ongoing clients.
Design Intern2016
City of Portland — Digital Services · Portland, OR
  • Prototyped a permit-lookup tool now used by ~3k residents monthly.