The Founding Issue turns cap tables, term sheets and 409As into plain-English intelligence for the people who actually hold the shares.
The information asymmetry between the boardroom and the employee handbook is the last unpriced risk in tech compensation.
of startup employees let options expire unexercised at departure (Carta equity report, 2025) — value forfeited mostly through confusion, not choice.
B2B pilot: 14 companies now buy memberships for every employee at grant time.
We sell to the employee, never the issuer — the only party with no conflict.
4,100 anonymized exit outcomes powering scenario realism.
The brief is the moat: an audience rivals must rent.
“I nearly walked away from $210k because the paperwork scared me. One scenario session and I exercised with a plan — and a payment schedule.”
Every 409A, tender and IPO window is a moment someone needs us — we intend to be the default answer.